Wednesday, December 16, 2020

Alicia Keys Masterclass ad makes me cringe


Have you seen the Alicia Keys Master Class ad?

There's a name for this, it's called the 'millennial whoop'. Is this something that needs to be taught and passed on? I was hoping after more than a decade it would be put out to pasture. 

I've already been way annoyed with the whoop, but then it's her goofy, horrible acting when she starts bobbing back and forth and clinching up her facial expression like she's loving it with all her might, my eyeballs are slamming hard up into my sockets just as much as when that poor bastard Joe Biden played Descpacito. Plus, it's isolated vocals without any backing track, so they're taking something that already stinks and serving it up like a shit hors d'oeuvre

And then, she laughs (all the way to the bank) because it's an embarrassing formula and she knows it, and now she's getting paid to teach it in a class, and it's almost 2021. How do you do that, Alicia? Show us how. It was your idea? Maria Bamford says Alicia Keys is a silly goose.

Equally annoying as the damn whistling trend, it's reassuring to search and find others who want the whooping to stop. Sadly, both of these articles are from 2016.

It was after the dotcom bubble burst and everything digital killed our culture including music, news, books, movies, fashion, it's like the devil grabbed our entire culture by the ass and said bend over.

That's the one thing about YouTube, whatever ad they run, it gets drilled in pretty relentlessly.
Lately, it's Alicia, Patrick Stewart and Mark Hamill for UberEats, Jon Ossoff and Reverend Warnock. Mercy.